Showing posts with label business growth. Show all posts
Showing posts with label business growth. Show all posts

Wednesday, February 11, 2009

Working at Home?

My local paper did an article on working from home, and as a subset of that main topic, the journalist talked about those of us who work from home while home educating our children. Here's the link: http://ydr.inyork.com/ci_11674263

I am so glad this hit the news again, as one of my biggest career goals is to promote the powerful lifestyle of operating a home based business. I also happen to believe that more folks need to home educate their children, but that's a topic for another blog....

Having a home based business comes with many challenges. But in an unstable economic environment, taking on that challenge can be one of the best moves a person can make.

The tax benefits are an obvious perk. But beyond that, "owning" your ability to create money and build something that reflects YOU as an individual, while also preserving your desire to be present in the lives of your family members, is a priceless combination.

Home based businesses run the gamut from folks who just want to dabble a bit by making a few bucks indulging a passion or hobby, to those who really "work" the business aspect and establish a mini-empire for themselves.

Regardless of which end of the spectrum in which you fall, embracing the entrepreneurial spirit helps your grow personally as well. Learning how to promote and market yourself and your business often requires skills that you might not ordinarily use associate with business building.

For example, building relationships is the key to building business. Most women are great at relationship building, yet shy away from this when it comes to product/service promotion. Overcoming that mental block allows you to see ways in which you can enhance the lives of those around you, while also making some money in the process.

People are still spending money out there. They might not be purchasing big ticket items like houses and cars. But they are still buying makeup, small home decor items, jewelry, home-related services, and personal coaching services. They are still wanting to create healthy lives for themselves and their families, and are hungry for that information and support to make changes in that direction.

You CAN provide that! And do it from home....

To Your Continuing Prosperity,
Anita

Saturday, February 7, 2009

Weekend Warrior...or doggie guilt?

Well, no, I'm not a weekend warrior. I don't like to do too much work on the weekends (I do answer client emails and inquiries from prospective clients). But the past several weeks have been so jam packed, a Saturday with little on the agenda almost screams out, "HEY! Catch up on some work!"

So here I sit, chugging through my to-do list, making some headway. Of course it feels great, and the reality is that, as a business owner, my hours are flexible and fluid. The trick is to make sure that balance is maintained most of the time.

I suppose if I cared less about spending time with the family during the week, I could have accomplished a bit more and had the "whole" weekend for family time. Or I could have worked a lot and then spent the weekend catching up on school work with the boys.

But neither of those options feels good for me. I prefer that most of my days reflect the things that are most important to me. I tell my clients that a stranger should be able to look at your weekly schedule and determine exactly what are your most important priorities and values.

I like to take that one step farther and make each DAY reflect the things I value the most. Homeschooling is always my first priority, but occassionally that takes a back seat to my speeches, meetings, or trainings. Not often, but sometimes.

With the remaining time I work my career. And for the last 15 or so minutes of the day I MIGHT clean my house....but that is a big "MIGHT!" Wish I could keep a neater house, but it is NOT going to happen!

Lately, I've been very busy - I have new clients, I am fielding quite a few requests for speaking engagements, and I'm writing an e-book....oh, and another print book.

So a Saturday spent catching up makes sense for me. And because I consciously design my schedule, I have no guilt.

OK, not entirely true - my dogs are sitting here staring at me, trying to will me to take them for a walk. Hey, what's wrong with me that I don't feel any guilt from my kids, but my DOGS pull on my guilt strings???

Does that mean my carefully crafted balance is actually not sufficient? And since when are dogs allowed to provoke guilt in humans?

Sigh....I'm bagging the rest of my to-do list this morning....now, where are their leashes....?

To Your Continuing Prosperity,
Anita

Monday, January 26, 2009

A Consistent Message

While there was more news of layoffs this morning, I managed to get two new clients in just one day. I have never confirmed two new clients in the same day before, so it marks an interesting milestone for me.

Then I started thinking - wonder why the economy is sending us mixed messages? I have certainly heard the adage that "fortunes are made during recessions," but this just seems different. People who have nothing to do with traditionally recession-proof businesses continue to do very well.

Without denying the royal mess that major segments of the economy are in, I do have to wonder about how we assess and determine the health and sickness of the economic situation.

Maybe the way in which we view the traditional exchange of goods and services is outdated, or at least incomplete. Could it be that, with our educational system pumping out worker for the industrial age, the breadth and scope of the new economy is being obscured?

So many women now have home based businesses. They may not make tons of money, but it represents dollars that aren't being spent elsewhere.

And, in broad terms, home based businesses require less working capital than brick and mortar stores, reducing their need for bank loans.

Perhaps the message is what this great land of ours has traditionally represented - carve out a niche for yourself, and do it in the most creative, cost effective way that you can.

Drilling that message consistently and continuously may help keep some parts of the economy afloat.

Keep moving forward, the potential within you is great!

To Your Continuing Prosperity,
Anita